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Author Archives: Michael Erdman
Video Introduction to AgentsCompared.com
Here’s version 1.0 of our video introduction to the site, which can also be viewed on our homepage. Version 2.0 will probably be shot someplace else, and with a revised script, but with the same handsome spokesman. Your comments are … Continue reading
Posted in AgentsCompared.com
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Chicago Association of Realtors® President-Elect Joins AgentsCompared.com
We’re always pleased when another real estate agent discovers AgentsCompared.com and the value proposition it offers Chicagoland Realtors®. But one of our newest members – Mabel Guzman – deserves special mention. Mabel is the President-Elect of the Chicago Association of … Continue reading
Posted in For Agents
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Realtors® and Brokers and Salespersons, Oh My!
Buying or selling a home inevitably subjects you to a litany of potentially confusing abbreviations, acronyms, terms, titles, etc. I thought it might be helpful to start tackling some of them here. Ever wonder what the difference is between a … Continue reading
Posted in Choosing an Agent
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What Makes You So Special? Seriously. What?
Here are two more posts I’ve been meaning to share from some folks who know a thing or two about real estate marketing. Like the others I’ve linked to, both tie-in well with our value proposition for REALTORS®. While he … Continue reading
Posted in For Agents
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Marketing 101 Southwest Airlines Style
Given the tie-in to our value proposition for Chicagoland REALTORS®, I couldn’t resist sharing this short video. As Jeff suggests, listen at the end for a quick reference to a competing carrier, which is the key takeaway for you agents … Continue reading
Posted in For Agents
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How are you like a Chanterelle mushroom?
I like to highlight blog posts by real estate agents and marketing professionals that unknowingly support our value proposition for Chicagoland REALTORS®. Ron & Alexandra Seigel recently wrote one when they asked whether you – a real estate agent – … Continue reading
Posted in For Agents
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REALTORS® are NOT commodities – Jeff Blackwell gets it too!
In the past couple of days I’ve briefly written about our new value proposition for agents (“win over prospects by emphasizing your strengths) and the pros and cons of hiring a “top producer” agent. This post from last October by … Continue reading
Posted in For Agents
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